1 Step one
Invite at the counter
A simple QR (and an optional tent) invites people who already love the shop to join your list — right where they’re smiling.
For bakeries, cafés, studios, salons & bookstores
Your shop’s email newsletter, set up once, for you.
First month free, no card needed. Stampwork is a one-and-done email newsletter setup for local shops, powered by AI.
First month free · no card needed · then $299 Email setup or Desk $99/month to continue
Desk is optional monthly help writing and sending. Mailroom is your private page for your list and sending.
What you’re buying
A newsletter, set up once — and you approve every send.
You pay once for setup. Here’s who does what.
We set up, once
Your newsletter list, a welcome email, your first send, and a sign-up page with a counter QR for the register.
What AI does
AI helps draft your welcome email and first send, and suggests ideas for what to write next. You read and approve everything before it goes out.
What you do
After you sign up (free first month, no card), use your emailed account link to set up your shop, tell us your shop’s voice and news, put the QR by the register, and approve what goes out.
What it costs
- Email — $299 once. The setup above.
- SMS: Coming soon. Not for sale yet. Get notified when SMS launches.
- Desk — $99/month, optional. Monthly help writing and sending. It starts only when you email hello@stampwork.co to continue. You stop by writing the same address.
Made for the shop on your corner
Bakeries, cafés, studios, salons, bookstores — and everyone like them.
If people come back because they like the place, Stampwork gives that feeling a home in their inbox.
Bakeries
Cafés
Studios
Salons
Bookstores
Florists
How it works
Three calm steps from “hi” to a list of regulars.
2 Step two
Welcome them well
We help you get the list going and a welcome that sounds like you — so the first note feels like you, not a blast.
3 Step three
Keep the Mailroom steady
Mailroom is where you write and send; Desk can help — a gentle rhythm instead of a scramble.
The counter QR
A little card that does a lot of hellos.
Your QR sits by the register. Someone scans, picks your shop, and adds their email — and now you’re in their inbox, with permission.
- A QR that opens your shop’s join page
- Works with any phone camera — no app to download
- Joiners choose the shops they want to hear from
- Print it, tent it, tape it by the register
Mailroom
One calm room for every letter.
See who’s joined, write your next note, and keep a steady rhythm. Mailroom is where your list lives — and where Desk helps you keep it warm.
Mailroom is for members. It opens once your free month (or purchase) is set up — it isn’t a free public browse. Already a member? Open the Mailroom →
Sample newsletters
What a short, friendly letter can look like.
A few made-up examples by shop type. Every shop writes its own, and you approve each one before it goes out.
ExampleBakery
Your bakery
to: you
Fresh this weekend: pear & ginger loaves
Hi neighbor,
The pear & ginger loaf is back for the season, and we’re baking extra on Saturday morning. Ask for the end slices at the counter if you like them crusty.
You’re getting this because you joined your bakery’s list. Unsubscribe
ExampleCoffee shop
Your café
to: you
A new single-origin on the bar
Morning!
We just opened a bag from a small farm we love: bright, a little citrusy, lovely as a pour-over. It’s on the bar until it runs out.
You’re getting this because you joined your café’s list. Unsubscribe
ExampleYoga & fitness
Your studio
to: you
A slower class, and a note on the schedule
Hello,
We’re adding a gentle Sunday evening class for anyone who wants to wind down before the week. The rest of the schedule stays the same.
You’re getting this because you joined your studio’s list. Unsubscribe
ExampleBike & retail
Your bike shop
to: you
Getting your bike ready for wet roads
Hey riders,
Fenders and brighter lights just came in. Bring your bike by and we’ll show you what fits; no appointment needed for a quick look.
You’re getting this because you joined your bike shop’s list. Unsubscribe
These are examples, not real businesses or real results.
What’s included
Everything a shop needs to say hello properly.
Your list
A warm, growing email list for the people who already love the shop.
Counter QR
A QR for the register — people scan, pick your shop, and join.
Join-page listing
Your shop appears on our join page so neighbors can find you.
Mailroom
Your list’s home — opens once your free month (or purchase) is set up.
First month free
Use Stampwork free for 30 days, no card needed, before you decide.
Texts: coming soon
SMS isn’t available yet. Get notified when SMS launches.
A welcome that sounds like you
We help you get the list going, with a welcome in your own voice.
For neighbors
Love a local shop? Hear from them first.
Pick the spots you want to hear from. We’ll only send what you choose — and you can unsubscribe anytime.
Join a listPricing
Buy once. A calmer habit after.
First month free, no card needed. To keep going after 30 days, buy the $299 Email setup or continue with Desk at $99/month. Buying the setup outright: one-time purchase, then your account link by email, and we get your list and Mailroom live. Desk means we help you write those emails after that.
First month free
$299once
Buy now, or after your free month.
- Your list
- Counter QR
- Join-page listing
- Mailroom (opens with your free month or purchase)
By buying you agree to the Terms and Privacy Policy.
SMS: Coming soon
Text messages aren’t available yet, and SMS isn’t for sale right now.
- For regulars who opt in to texts
- Not included in any current plan
Desk
$99/ month
Optional, after your free month.
- Continued help writing, sending, and keeping the list healthy
- Only if you’d like help after your free month — write us to continue
Already purchased? Watch for your account link by email; that’s where your shop setup happens. Questions? hello@stampwork.co. Desk is optional. Questions — hello@stampwork.co
Founding 10
Be one of our first ten shops.
The first 10 shops to sign up get the free first month, a Founding shop badge, and a spot on this list. No price change, nothing extra to pay.
Founding shops
10 of 10 spots open.
No founding shops yet. Be one of the first. Shops are listed here only after they sign up.
Free, no strings
See it before you decide.
Free sample issue
Tell us your shop name and town. We’ll write a short sample issue for your shop, labeled Example, and email it to you within 1 business day.
Get a free sample issue12 newsletter ideas for small-town shops
A free one-page guide: twelve things to write about, each about 15 minutes. Use it whether or not you ever work with us.
Read the 12 ideas Download PDFQuestions
Good questions, kind answers.
What do I get when I buy?
Email ($299 once) gives you your list, a counter QR, a listing on our join page, and Mailroom once your free month (or purchase) is set up. You can start with a free first month, no card needed.
Do I need to be good with technology?
Not at all. After you sign up (free first month, no card), you tell us about your shop on one short form and we help you stand things up. If you can show someone a QR code, you can do this.
What is Desk, and do I need it?
Desk is our monthly help — $99 / month — writing, sending, and keeping the list healthy. It’s optional.
Is Mailroom free to browse?
Mailroom is for members. It opens once your free month (or purchase) is set up — it isn’t a free public browse of member tools.
How do people join my list?
They scan your counter QR, land on the join page, pick the shops they want to hear from, and add their email. By joining they opt in to emails from each shop they select, and they can unsubscribe anytime from any email.
Can I send text messages too?
Not yet. SMS is coming soon and isn’t for sale right now; Stampwork doesn’t send texts today. Get notified when SMS launches.
Who do I talk to if I’m stuck?
A real person. Write hello@stampwork.co and we’ll reply with next steps.
Ready when you are
Your regulars are already at the counter.
Give them a home in their inbox. Start with a free first month. No card needed.